MPO – Multiple Product Options vs Sellio Product Options Comparison
Offering personalized and configurable products is crucial for increasing average order value and improving user experience on Shopify. But Shopify’s default limit of 3 options and 100 variants often doesn’t support more complex product configurations.
That's where third-party apps like MPO – Multiple Product Options and Sellio Product Options come in. In this detailed product options Shopify app comparison, we’ll explore their features, pricing, use cases, and overall value to help you choose the best fit for your store.
Overview of Each App
MPO – Multiple Product Options
MPO – Multiple Product Options by CloudPlug is designed for stores that need custom input fields such as text, radio buttons, dropdowns, and checkboxes. It focuses on form-style customization and is widely used for simple personalization use cases.
- Add unlimited product options
- Supports text fields, radio buttons, dropdowns
- Conditional logic available in higher plans
- Basic file upload support
- Simple UI focused on product form fields
- Pricing add-ons (manual entry)
Sellio Product Options
Sellio Product Options is a modern, performance-optimized product options app tailored for Shopify 2.0 themes. It offers a highly visual and flexible drag-and-drop builder, conditional logic, dynamic pricing, and full compatibility with Shopify Functions and discounts.
- Drag-and-drop builder with live preview
- Image, color swatches, buttons, uploads
- Multi-step customization flows
- Advanced conditional logic
- Formula-based dynamic pricing
- Edit-in-cart, multi-currency, and discount integration
- Built for Shopify 2.0 and headless storefronts
Feature Comparison
| Feature | MPO – Multiple Product Options | Sellio Product Options |
|---|---|---|
| Text, Dropdown, Checkbox Fields | ✅ | ✅ |
| Image/Color Swatches | ✅ | ✅ |
| Conditional Logic | ✅ (Limited) | ✅ (Advanced) |
| Multi-step Forms | ❌ | ✅ |
| File Upload | ✅ | ✅ |
| Dynamic Pricing | ❌ | ✅ (Formula-based) |
| Drag-and-Drop Builder | ✅ | ✅ |
| Edit-in-Cart Support | ❌ | ✅ |
| Shopify Discount Integration | ❌ | ✅ |
| Import/Export Option Sets | ✅ | ✅ |
Ease of Use
MPO: Best suited for stores that need to add simple form-style inputs. Easy setup for text and dropdown fields, but lacks visual previews or step-by-step logic workflows.
Sellio Product Options: More powerful and polished UI with a drag-and-drop editor, modular logic builder, and live preview. Great for beginners and advanced users alike.
Use Case Scenarios
| Use Case | Best App |
|---|---|
| Add name or message input field | Both |
| Build-your-own bundle with multi-step flow | Sellio Product Options |
| Pricing add-ons with formulas or conditions | Sellio Product Options |
| Image/color swatch selectors | Sellio Product Options |
| Minimal text fields with quick setup | MPO |
| Advanced UX with edit-in-cart | Sellio Product Options |
Pricing Comparison
| Plan | MPO | Sellio Product Options |
|---|---|---|
| Free Plan | ✅ | ✅ |
| Base Paid Plan | $1.99/month | $10/month |
| Advanced Logic | $3.99/month | $20/month |
| Dynamic Pricing | ❌ | ✅ |
Support & Integration
| Support Feature | MPO | Sellio Product Options |
|---|---|---|
| Email Support | ✅ | ✅ |
| Live Chat | ❌ | ✅ |
| Help Center & Guides | ✅ | ✅ |
| Theme Integration Assistance | ✅ | ✅ |
Real Store Example
Scenario: A custom gift shop allowing users to build their own gift boxes with different product combinations.
- Using MPO: Customer selects gift message and gift wrap via dropdown and text input. Simple experience with no visual preview.
- Using Sellio Product Options: Customer builds a bundle step-by-step, selects packaging color using swatches, uploads images, and sees live price updates. Smooth and interactive process.
User Reviews Summary
- MPO: ~4.9 rating on Shopify App Store. Praised for simplicity and reliability, but lacks advanced features.
- Sellio Product Options: 4.9+ rating. Users love the visual interface, responsive support, and advanced logic capabilities.
Final Verdict
Choose MPO – Multiple Product Options if you:
- Need a lightweight app for basic fields like name, dropdowns, or checkboxes
- Want a quick setup without advanced configurations
- Have a limited budget or run a simple store
Choose Sellio Product Options if you:
- Need conditional logic, swatches, image uploads, or multi-step forms
- Want a Shopify 2.0-optimized solution
- Care about store performance, pricing flexibility, and better UX
Conclusion
Both MPO and SM Product Options extend Shopify’s limited product customization capabilities, but they serve different audiences. MPO is great for basic use cases and simple inputs, while Sellio Product Options is designed for more complex workflows, visual logic, and scalability.
Want to elevate your product customization? Try Sellio Product Options for a modern, conversion-optimized customization experience on Shopify.