Redirectify vs Swift Redirects – Shopify 404 Redirect App Comparison

Broken links are bad for SEO, ruin user experience, and cost your Shopify store real money. That’s why having a powerful Shopify 404 redirect app is essential — especially after a URL change, product deletion, or site migration.

Two leading apps stand out in this space: Redirectify and Swift Redirects. But which one gives you more power, speed, and value?

This side-by-side comparison will help you decide.

Overview of Both Apps

Redirectify

Redirectify automatically monitors your Shopify store for 404 errors and helps you create redirects to fix them. It’s designed to be simple and effective for stores with frequent content changes.

Swift Redirects

Swift Redirects offers advanced redirect tools like pattern-based rules, bulk CSV import/export, live 404 monitoring, and alert notifications. It's built for merchants who want granular control and automation at scale.

Feature Comparison

Automation & Intelligence

Redirectify helps you catch 404s and manually assign redirects. However, it lacks pattern-based automation and fallback logic. This may lead to missed redirects if you aren’t checking frequently.

Swift Redirects goes a step further by:

• Detecting 404s in real time
• Automatically applying fallback rules
• Letting you create dynamic redirect patterns (e.g., for seasonal products or promo URLs)
• Sending instant email alerts for new 404s

If you’re managing a large catalog or running paid traffic, automation is essential — and Swift Redirects delivers.

Ease of Use

Redirectify has a minimal setup and is easy to understand, making it great for non-technical users or smaller shops.

Swift Redirects offers a simple UI as well — but also gives you access to advanced tools under the hood (like regex). It’s ideal for growing businesses or developers managing Shopify at scale.

Use Case Scenarios

Redirectify is Best For:

• Smaller stores with fewer products
• Manual redirect management
• Merchants with fewer 404 errors

Swift Redirects is Best For:

• Stores undergoing migration or redesign
• Frequent product/collection changes
• SEO-conscious stores focused on automation
• Marketing teams managing multiple campaigns and promo URLs

Pricing Comparison

Swift Redirects offers a lower entry point and includes more features in its basic plan. Redirectify is a flat $10/month without advanced options.

Customer Reviews & Support

Redirectify has been around longer and holds a 4.7-star rating with positive feedback for reliability. However, support is mostly ticket-based with limited onboarding.

Swift Redirects is newer but rapidly growing in popularity. It has high customer satisfaction thanks to:

• Live chat support
• Step-by-step onboarding
• Detailed help center

Final Verdict

If you only need basic redirect management with occasional 404s, Redirectify gets the job done with minimal setup.

But if you want automation, pattern support, live alerts, and scalable bulk tools, Swift Redirects is the clear winner — especially for growing Shopify stores with SEO goals and high traffic volumes.

TL;DR – Which Should You Choose?

Try Swift Redirects today and never worry about 404s hurting your SEO, ad campaigns, or customer experience again.

Install Swift Redirects
Explore Redirectify