Shopkit Redirects vs Swift Redirects – Shopify 404 Redirect App Comparison
Broken links on your Shopify store can silently kill your SEO, frustrate shoppers, and lead to lost revenue. That’s why having a powerful redirect solution is essential. In this post, we compare two leading apps: Shopkit Redirects and Swift Redirects.
If you’re looking for the best Shopify 404 redirect app, read on to discover which one fits your store's needs based on features, automation, regex support, bulk handling, and SEO performance.
Overview: What These Apps Offer
Shopkit Redirects
Shopkit Redirects is part of the broader Shopkit toolkit and offers simple URL redirection for Shopify merchants. It focuses on ease of use and basic redirect functionality, including manual redirect creation and CSV import support.
Swift Redirects
This app is purpose-built for 404 error detection and SEO-safe redirection workflows. It offers a complete redirect management suite including automatic 404 logging, live suggestions, regex pattern support, bulk import/export, and email alerts — all optimized for Shopify 2.0 and larger catalog stores.
Feature Comparison
| Feature | Shopkit Redirects | Swift Redirects |
|---|---|---|
| Automatic 404 Detection | ✅ | ✅ Real-time logs |
| Redirect Suggestions | ❌ | ✅ AI-powered |
| Regex & Pattern-Based Redirects | ❌ | ✅ Supports regex/wildcards |
| Live Page Redirect Tool | ❌ | ✅ One-click from broken URL logs |
| Bulk Import/Export | ✅ CSV import | ✅ CSV import & export |
| Email Alerts for 404s | ❌ | ✅ Configurable alerts |
| Shopify 2.0 Theme Support | ✅ | ✅ |
| SEO Analytics | ❌ | ✅ Redirect hit tracking |
Use Case Scenario
Example: Your Shopify store restructures collection URLs from /collections/summer-sale to /collections/sale-summer.
With Shopkit Redirects:
- You must manually identify and input each broken URL.
- No automatic 404 logging or regex to speed up the process.
- Best suited for smaller stores or one-time changes.
With Swift Redirects:
- The app auto-detects all 404s post-URL change.
- Regex rule can handle all changes in one go.
- Email alerts notify your team of new errors instantly.
SEO Optimization
Swift Redirects is built to protect your SEO. Features like 301 redirect enforcement, real-time crawl error resolution, and analytics reporting ensure your site retains ranking after URL changes.
Shopkit Redirects supports basic 301 redirects but lacks automated detection or insight into redirect health, which limits its SEO value for growing stores.
Ease of Use
Shopkit Redirects
Simple and effective for users with light redirect needs. The UI is basic and suited for manual inputs or CSV uploads.
Swift Redirects
Offers more features without sacrificing usability. The dashboard includes search, filters, live suggestions, and a tag-based system for organizing redirects.
Pricing Overview
| Plan | Shopkit Redirects | Swift Redirects |
|---|---|---|
| Free Plan | ✅ | ✅ |
| Starting Price | Free | $3.99/month |
| Regex & Advanced Features | ❌ | ✅ Included in Pro |
| Support Access | Email Support | Email + Live Chat |
Final Verdict: Which Shopify 404 Redirect App Wins?
| Need | Best Option |
|---|---|
| Quick manual redirects | Both |
| Real-time 404 detection | Swift Redirects |
| Regex/pattern-based automation | Swift Redirects |
| Ongoing SEO optimization | Swift Redirects |
| Basic redirecting for small stores | Both |
Conclusion
Shopkit Redirects is a good fit if your store has a small number of redirects and you prefer manual control. It’s simple, lightweight, and affordable.
Swift Redirects, on the other hand, is designed for serious SEO workflows and merchants who want to automate redirect management, minimize manual work, and protect their rankings.
Looking to scale or restructure your Shopify store? Try Swift Redirects and get full control over redirects, 404s, and SEO performance — all from one powerful app.